A Holiday Gift Just For You


2016 may have been a lot of things but it will always be the year when my lifelong dream came true and my own company (finally) launched.


Running Pinkly Perfect has been a lot of hard work, learning curves, tears, mistakes, and surprises, but what always got me through the rough times has been the support of our fans and customers!


Hearing “this is so cute!” at festivals in Sea Isle, NJ, Wildwood, NJ, and Lower Gwynedd, PA or seeing comments on our Instagram photos of our beach fashion and accessories are what made a lot of my days this past 9 months! Hint: when everything seems to be going wrong, it’s the little things that make a huge difference. Not to mention the orders coming through followed by sweet email responses and sometimes, reorders.


That is why when I was creating my list of who I was shopping for this Christmas, I had to include PP’s family of summer loving gals who need a reminder of the best three months of the year.


Those on our subscription list (sign up on our homepage if you haven’t yet!) already received this special promo code but I’m also sharing with our blog readers.


From December 26th until February 1st, please use coupon code XMASGIFT at checkout at pinklyperfect.com for 20% OFF your entire purchase. This code will only work once per customer so make sure you stock up for yourself or someone who may need a little reminder of the beach! We also know these make perfect Valentine’s Day gifts 😉


I hope you have a wonderful holiday and the best New Year yet. And if not, there’s only 157 days until Memorial Day 2017! Yay!


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Pinkly Perfect Summer Sale!



Four of my most favorite words all in one sentence! That’s right—we’re officially running our summer sale at pinklyperfect.com. It’s been the BEST summer ever and we are celebrating by offering our beach-loving customers up to 20% off on select styles (no, our Zip Code Bracelets are not on sale just yet!).


You can find them all by shopping on our website but I’m highlighting my favorites here for you to get a sneak peek and start planning how you’ll be spending all your summer job money.

Pinkly Perfect’s Wildwood Coverup in Ocean Blue, now on SALE for $46.00

Starting off with my favorite piece from Pinkly Perfect’s first ever summer capsule collection (getting emotional over here!): the Wildwood Coverup in Ocean Blue Lace. This beauty was originally $58.00 and now you can score it for $46.00. Yes, yes, yes! Pick one up for your final struts in front of the lifeguard stands 😉

Perfect heather grey flowy tank for trips to the beach or hanging by the pool.
Pinkly Perfect’s Capitola Tank in Heather Grey, now on SALE for $22.00!

Next favorite item is the Capitola Tank in Tonal Grey Seahorse Print. This super soft flowy tank is the perfect piece to throw on after a day on the beach with your besties. Curl up on the couch with a pink lemonade, admire your new tan, and get ready to run off to the ice cream shop in this perfect top. Originally $28.00, now $22.00. (If you’re a true ice cream fan, pick up the white tank instead!)

Pinkly Perfect’s Solana Wristlet, now on SALE for $12.00!

Our best-seller (and latest edition to Beyond Her Blush’s August Subscription box) is the Solana Wristlet with “Coins for Cones” graphic. We’ll admit that we weren’t sure whether to mark down such a hot seller but decided to do it for our girls who may have been eyeing this perfect cotton wristlet at $16.00 all summer. So we put it on sale for $12.00, which is $4.00 extra that you can now spend on a sundae! Yay!

Pinkly Perfect’s Laguna Beach Towel, now on SALE for $20!

Last but not least, our terry velour Laguna Beach Towel is marked down from $26.00 to $20.00. Featuring our signature pink seahorse logo, this perfect sized white beach towel fits right into your Montauk Tote (also on sale!) for your last beach runs of summer 2016.

What has been your favorite item on Pinkly Perfect’s website? As we’re finalizing our summer 2017 line, we’d love to hear from you! Let us know in the comments section below. 🙂


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Pinkly Perfect August(ish) 2016 Updates!



WOW! We are SO excited to fill you in on all the happenings at Pinkly Perfect. Only 9 days into the last month of summer, and August has been by far our busiest month (since our launch on April 1st…can you believe we’ve only been open for four and a half months?!). From new press pieces to girl boss collabs to new boutiques carrying Pinkly Perfect, we’ve been BUSY. Here’s a little roundup in case you’ve missed anything:


Beyond Her Blush (seen in picture above):

This month we were lucky enough to have our Pinkly Perfect Solana Wristlet be featured in Beyond Her Blush’s August Subscription box alongside Number 4 Hair Care and celebrity hair stylist Christopher Corum. We are SO obsessed with Beyond Her Blush’s subscription boxes and suggest you check them out ASAP. You won’t want to miss out on these perfect beauty boxes.



In August, we officially added ish Boutique in Ocean City, Maryland to our list of boutiques carrying Pinkly Perfect!


CEO Blog Nation:

We were lucky enough to be featured in CEO Blog Nation’s Article “15 Entrepreneurs Explain How They Use Their Blog for Business” 


Road Trip

We planned our summer 2016 Road Trip! Later this month, Pinkly Perfect’s hitting some major East coast beach towns to get our products into the hands of more boutiques for next summer! If you notice your beach town’s missing and want to shop with us in person, leave us a comment and we’ll be sure to add that to our list!


7 Mile Sweets Giveaway:

Earlier this month we partnered with 7 Mile Sweets (Avalon, New Jersey’s newest candy store!) and ran our quickest Instagram giveaway yet! Within 1 hour of our Insta post, a lucky Stone Harbor, NJ fan won a FREE $20 gift card to 7 Mile Sweets simply by being the first person to purchase two or more Pinkly Perfect Stone Harbor, NJ Coordinate Keychains.


Exciting Collaborations!

This month, I also met with fellow girl bosses Hannah from Hanmade by Han and fellow ice cream lover Mary Kate from Jersey Shore Ice Cream Guide and we have some very exciting collaborations coming so soon!


As you can tell, we have SO many exciting things happening at Pinkly Perfect and this is just the beginning. Keep following us on our website, Instagram, Facebook, and Twitter to see where the next couple months take us! Hint: we’re seeing palm trees…


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Pinkly Perfect and Younqiue Partner to Celebrate Summer




Yay! Summer’s right around the corner and Pinkly Perfect is celebrating by partnering with Younique for a perfect giveaway program.


Until supplies last, if you purchase $50 or more from Lesley’s Younique business, you’ll also receive a FREE (yes, free!) Pinkly Perfect Newport Cosmetic Bag ($18 value). We love the Newport Cosmetic bag because it is so big and durable that you can carry everything you need for a perfect beach vacation (my friend even uses hers to store her iPad Mini!). The seahorse screen print is so cute and last but certainly not least, it’s made in the USA.


If you haven’t heard of Younique, now is definitely the time to look through all their perfect products. I first got hooked on their Beachfront Bronzer which you can buy here but I also love their Moodstruck 3D Fiber Lashes, Stiff Upper Lip Stain, and Splurge Cream Shadow.


They also carry Beachfront Self Tanning Spray which we can’t wait to try! (Especially since it’s been pretty tough to get any sort of natural tan this spring!)


So stop reading this blog, look through Younique, and cross your fingers you purchase in time to receive a Pinkly Perfect Newport Cosmetic Bag!


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Pinkly Perfect Beach Bike Giveaway



If you’re following Pinkly Perfect on Instagram, you’ve probably seen some teaser shots of the most adorable limited edition custom Pinkly Perfect beach cruiser bike from Villy Customs that I will be gifting to a lucky follower.


And if you haven’t, I’m posting some shots here so you can see what all the fuss is about!



Seriously, how adorable is this?! And if you’re loving my outfit, take a peek here for the Avalon Sweatshirt “Is it summer yet?” and the Margate Legging to get yours with free shipping until Memorial Day 2016!


So here’s the deal on how this will work. Sometime over the weekend on Pinkly Perfect’s Instagram account, I will post a picture of this amazing bike with instructions on how to enter. Since you’re one of the lucky ones reading this blog post, you’ll have some extra time to prepare (even though it’s SO easy!). All you have to do is comment on the picture tagging four of your beach loving besties that are not currently following Pinkly Perfect and ta-da! You’re entered.


Everyone will have one week to enter (so no rush, and I’ll post some reminders throughout the week) and the winner must be from the United States in order to win. I’ll put all of those Instagram names in a hot pink beach bucket and choose one at random then announce it on my Instagram account!


I’ll be shipping out the bike the week of May 9th so it will arrive just in time to cruise around your favorite beach town for Memorial Day Weekend! The bike will arrive in pieces (see below) with detailed instructions (including a link to a video) on how to assemble it. Just FYI, I assembled mine very easily so if I can do it, you can too! 🙂



Excited yet?! If so, take this time to follow Pinkly Perfect (@pinklyperfect_inc) and cross your fingers for some luck! 🙂


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Pinkly Perfect’s Online Shop is Now Open!




For those of you following me on Instagram and Facebook, you probably saw that yesterday was the official launch of Pinkly Perfect’s online shop! YAY! It’s definitely been challenging at times but I am so excited to share with all of my favorite beach loving gals what I’ve been up to for the past year!


There’s A LOT of fun merchandise- including beach clothing and accessories- on the website but I decided I would give my blog readers a little taste of the inspiration behind my most favorite items. Take a look below:





Avalon Sweatshirt, Grey Triblend, “Is it summer yet?” for $42


I wish there was a way to properly explain in the product description just how soft the Avalon sweatshirt is. This is seriously the most must-have product I’m offering from the beach clothing line because it’s perfect for so many occasions. I wear mine around my apartment, out running errands, and over my workout tank when I hit the gym. I can’t wait for summer so I can throw it on before taking a late night stroll on the beach! Plus, who doesn’t love a pink/grey combo, especially when it includes a graphic as perfect as “is it summer yet?”





Cape Cod Pouch, “My beach town is cooler than yours” for $16


If you know me IRL, you have probably heard me gush about my love for Avalon, NJ. My parents have been vacationing there since before I was born and a love for the perfect little seaside town is in my blood. Plus, it’s actually what inspired the idea for Pinkly Perfect! Unfortunately, there are a lot of people out there who think their beach town is cooler than Avalon. I’ll forgive them for sure but wanted to offer up a perfect canvas pouch for all my girls with severe beach pride syndrome. If you fall into that category, the Cape Cod Pouch is for you.




Solana Wristlet, “Coins for Cones” for $16


When my family and I spent summers down the shore, we would go out for a nightly trip to the ice cream parlor. So to me, a perfect vanilla cone decked out in rainbow sprinkles really captures the magical innocence of summer that I love so much. So I decided to provide the lucky girls of today with a perfect cotton wristlet where they can stash their “coins for cones.” It’s such a cute item and is a total must-have this summer!


Shop all the Pinkly Perfect beach clothing and accessories here and enjoy FREE SHIPPING as my gift to you until Summer 2016 officially arrives this Memorial Day! 🙂


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Summer Steals & Sales



I look forward to summer all year. As soon as Labor Day rolls around, I’m already daydreaming about next year’s Memorial Day Weekend and thinking about how much I can’t wait to be back in my favorite beach town, hitting the pool, and relaxing with my friends and family. One thing that goes along with this is also thinking about my outfits. That’s why as soon as Resort collections pop up in the freezing winter, I spend my nights scouring the internet in order to land the most perfect beach cover ups so I’m not scrambling to find one before summer rolls around.


This method, however, ends up costing me loads of cash and before I know it I’m dropping hundreds of dollars on clothes I won’t wear for months. As I have gotten older and wiser, I’ve learned a valuable lesson that I will now pass along to you. Mid-August is actually the perfect time to stock up on your beachwear for next summer.


All the cutest styles you were debating purchasing a couple months ago before saving your babysitting money are now on sale and are basically calling your name. There are so many great finds that you can purchase for (in some cases) half the cost that you can rock for the last couple weeks of summer and even better, next summer!


The three beach cover ups featured in the picture above can all be found on ASOS (if you’re not already checking out this site, now’s the perfect time to start!) and cost less than $20 (YAY)! Plus they are super cute and you can get a couple wears in before this summer ends.


Check out Asos here for the link to their Swimwear sale and get ready to land some awesome pieces!



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